Implementing effective real estate marketing ideas is very important if you want to be successful. It doesn’t matter if you are selling a small home or a large building that could be used for various types of businesses. Chances are you have though about various real estate marketing ideas that people have used in the past. Some of them may work for you but others won’t.You need to make sure you don’t get yourself too wrapped up in any one real estate marketing idea though. Should that happen you may find that you are having a hard time moving the property. You may blame it on the location, the economy, or the price but it may all come down to the marketing for it not being effective. With the right marketing you can get that home or building sold in no time at all.Things That Don’t WorkOne of the main reasons why individuals and business owners decide to list their property with a real estate agency has to due with marketing. The owner of the property may be intimidated about such issues so they turn to those with experience. They know that some of the best real estate marketing ideas that a real estate agency have include posting the property online as well as listings in a newspaper and in their office.All of those make sense as people will be turning to them for resources. However, the marketing ideas being used right now are not working at all. 98% of realtors would list their properties the following way:o List the property on MLS or a local newspaper
o Put up a sign on the lawn of the home for sale with your picture and info
o Host an open house and wait for potential buyers and other agents to show up to see it
o Hope for an offer to be submitted when an offer comes in seal the deal
o Collect your commission once the paper work and title work has been finalized.The problem is this strategy is just a small drop in the bucket on getting your listing sold in this real estate crisis. You have to think outside the box and you have to use proven marketing ideas that will turn this market to your advantage.Real Estate Marketing Ideas That WorkThe key to using successful real estate marketing ideas is to really think about what you want to accomplish. You will go about it differently for long term real estate business versus a one time effort. For example if you plan to have a healthy career in real estate you will wish to use the real estate marketing idea of using the internet to your advantage to gain expert status in your area. You want to become to the go to expert to buy or sell a home.
The days of personalized interactions aren’t a thing of the past. For on going marketing you can even set up a booth at various events. Have pictures of current listings and ask people to fill out information to contact them. You can even offer a drawing for a nice prize to entice them to sign up.But the key is using the internet to your advantage and here’s how you do that. Offer potential clients something of value that they can use immediately to attract more listings and buyers. You can provide clients with a report on the current stages of your area, what’s working on getting a home sold, what’s working on getting the best price of a home etc.If you want to explode your commissions and attract hundreds of buyers and listings with ease I implore you to read the following below to take your real estate business to the next level.

Whether you are BRAND NEW to real estate investing or an expert in the game, it’s critical that you understand these 7 Simple Steps to real estate investing.First things first…o Real Estate is NOT a get rich quick scheme. However, if you learn the foundations and put them into practice, you will make more than enough money to realize any and all of your dreams and goals.o The real estate bubble is not going to burst! The real estate market will, however, shift and the real estate market will change – just as it always has! What’s “hot” now may turn ice cold in the next 3 years (or perhaps even 3 months). But, there are ways to “bubble proof” your real estate investments. It’s actually quite simple.Did you know that in the United States, in 1975, the median home price was $33,300? In 2005, the median home price was $195,000. Historically, the average home doubled every 7 years. If you do the math, it should be well over $200,000.OK… Now, having said that… The real estate market WILL change and what is “working” today in real estate may not in the future… The rental market was strong a decade ago, but has been soft in recent years. We are getting ready for a turn once again.Real Estate IS a cycle… and cycles have some degree of predictability. With predictability, you can grow your real estate business into a cash-producing, profit-pulling machine that runs itself WITH the changing real estate market trends. It is still possible to make money in real estate. In fact, now is just as good a time as any to get started in real estate investing.But, you’ve got to make wise investments. Sure, you may make some SERIOUS cash in pre-construction, but what happens if (no, not if – when) the market shifts and there are suddenly 35 identical properties on the market for sale in the same building? How long can you afford to carry a negative cash flow on the property?Or how about taking over property ‘subject to’? Sure, it’s a great strategy and lenders may be inclined to turn the other way and not exercise the “due on sale” clause as long as the interest rates are at rock bottom prices (You know, those sellers that you’re usually taking property subject to from usually don’t have the lowest interest rates, right?) If the interest rates spike to 10-11%, don’t you think lenders might be MUCH MORE inclined to exercise their option to make you pay off the 6.5% note?What this means is simply that you must be experienced in the basics – the tried and true techniques, strategies and systems that have worked in the past, are STILL working and will work in the future. You’ve got to have all the tools in your bag so that you can go with the flow and not be affected when real estate markets begin to shift (which they are already in the process of doing, in case you’ve missed that memo! Step #1 – Set your plan: Figure out what your long term real estate goals are (aka retirement and wealth building) and figure out what your short term needs are with regard to making money in real estate. Then, set up the proper entities and put the plan in place.Step #2 – Determine what your target market will be: You cannot be all things to all real estate markets. If foreclosures appeal to you, start investing in the foreclosure market. If you want to be a landlord, look to out of state owners to focus your real estate marketing efforts.Step #3 – Be consistent and persistent: Real Estate is not a get rich quick scheme. Real Estate is get wealthy over time and put some quick cash in your pocket today. You’ve got to follow your plan and stick with it to see real results in real estate. You’ve also got to continue to increase your education and your experience.Step 4 – Don’t fall into the “Analysis Paralysis”: Learn to analyze properties quickly. Don’t get caught up overthinking. It’s quite simple actually: What’s the property worth? What does the property need for repairs? And how much can you get the property for? It all comes down to numbers!Step 5 – Become a master of finance!: Real estate is the business of marketing and finance. You must learn about mortgages and interest rates and loan programs that are out there. You must know how to use finance to negotiate your deals and to sell your properties.Step #6 – Become a skilled problem solver: The reason you will get real estate deals that others don’t, is because you are able to solve people’s problems. Anything goes on the real estate playing field. You’ve got to be ready!Step #7 – You must continue your education: It is important that you are always investing in your education and learning new tactics, strategies and tips that will help you make more in real estate.If you enjoyed this article, make sure to look up the other articles discussing The 7 Simple Steps To Making Money on Real Estate. The next article discusses Step #1 – set your plan in further detail!

Real estate websites are popping up all over the internet so when will you get on the boat? I hope before it’s too late. CNN and CNBC talk about the Real Estate market in a recession every day and how it probably won’t come out for another year or so. There is no better day than today to get off your butt and create a profitable real estate site for your business. Whether you are an agent, realtor, broker or landlord, you need to have a site for your business in order to compete and succeed. Below you will find five steps to a profitable real estate website.If you have any questions, please feel free to ask by following the link to my website in the author resource box at the bottom of this article.1. Real Estate Website Design: The design of your real estate website should be simple, straight forward and logical. You will basically want to spoon feed information to your visitors. You will have less than 10 seconds to capture your visitor’s attention and keep them from clicking that nasty back button. If you don’t do this, your visitors will quickly realize that your site isn’t worth their time and they will click off of it just as quickly as they clicked on to it. So, how do you do this? I suggest starting with a blank slate. Either hire a professional website designer & developer to do the project for you (PLEASE DO NOT OUTSOURCE YOUR PROJECT OUT OF THE COUNTRY) or take on the project yourself. It might be a cost efficient way to produce your website, but you are hurting American jobs in the long run – one of the reasons why real estate in America is in a recession. Real estate web design is not a complicated task because it is basic and straight forward. I recommend using a site design that is professional, modern, clean, organized and classy. These are qualities that the average house buyer would probably like to see in their new home, so why not have them in your website? A good website design will consist of intuitive navigation, organized content/copy and use of professional images of happy people smiling.2. Real Estate Domain Names: Choosing a domain name may be one of the easiest tasks and it may be one of your most difficult tasks at the same time. Consider hiring a professional website design company such as MJM Design in Cleveland, Ohio (Google MJM Design Cleveland) to pick out a quality domain name for your real estate website. Choosing a catchy domain name will help draw in visitors and we all know it, it’s a fundamental truth, the more visitors the more business you will bring in. It’s like fishing, if there’s no fish why put your hook in the water in the first place? Real estate domain names are sometimes hard to get because they are registered already. If you realize that the domain name that you absolutely must have is already registered, you can try contacting the owner of the domain name. How you ask? Well you would use a service called WhoIs which tells you the name, address, phone number and sometimes even the email address of the website owner. Otherwise, you might try GoDaddy’s Back Order service where GoDaddy will wait until the domain name is about to expire then try to register it immediately. This is most likely only effective if the domain name is about to expire which WhoIs will also tell you the date to.3. Real Estate Website Hosting: Every site needs hosting, regardless if its eBay, Amazon or your website. Real estate web hosting is not a type of website hosting only created for real estate oriented websites. Website hosting accounts can be purchased from my company for as little as $240.00 per year which includes storage, unlimited email access, unlimited email accounts and unlimited databases. Real estate hosting allows you to link your Domain Name to your website. This means that when someone types into their web browser, http://www.yourrealestatewebsite.com it will take them directly to your site on your website hosting account.4. Dynamic or Static Website Content?: This is a question of usability and interaction of your website with its visitors. Will your real estate design require a database to showcase available properties or apartments for rent? If so, then your website will be a dynamic website which pulls information from a database stored on your site hosting account. I recommend a PHP real estate script to run your website. These real estate scripts range in complexity from basic integration of a basic layout and table structure to a complex solution consisting of landlord contact forms, tell-a-friend forms, custom amenities list, Google Maps integration and more. Using a dynamic system also allows for easier updating as these systems usually consist of an administration panel which is protected by a secure username and password. The administration panel is where you will be able to login, navigate the categories of the website to change, modify and administrate different settings on your real estate website.5. Converting Visitors into Customers: This fifth and final step covers converting your real estate visitors into actual customers or leads. When someone visits your website, they are basically nothing to you – completely useless unless you can capture their information to contact them. You can track your traffic through statistics programs that your real estate hosting company will provide you with. If your hosting company doesn’t provide you with the appropriate advanced traffic tracking software, then its time to move on. The most common way of capturing your customer’s contact information is through the use of a Contact Us page. This page usually consists of an HTML form where the visitor can fill in their name, phone number, email address and a message and click Submit to email you right from the website. Most visitors don’t prefer this style of generic contact form and would much rather use a custom “Request a Free Consultation” or “Have Us Call You Back” form. This makes them feel special and let them think they are getting something for free. Implementing one of these custom forms will help you get leads from your new real estate website.I hope that the information contained in this article helped you understand the 5 basic steps to establishing a profitable real estate website and bringing a real return on your investment.